MinVolkswagen

Concept Development

CONTEXT. 

MyVolkswagen is an app that allows Volkswagen owners to get a diagnostic overview of their car's status while facilitating the communication between the workshop and car owner. 

At the IT University of Copenhagen, I worked with Semler; the largest car importer in Denmark. We were designing for the Volkswagen branch who had developed a new
On-Board Diagnostics (OBD) -box. The brief was to create a design, which would include the data and potential of the box while retaining existing customers after their car warranty had expired.

The concept was successfully presented to their board of directors. Today the app has been developed as MinVolkswagen (MyVolkswagen) and is actively used by Volkswagen owners throughout Europe.

MY ROLES.

– Team Lead
– Design research
– Ideation
– Pitching for Volkswagen

 

FEATURED IN.

– FDM
– Jyllands-Posten
– Ekstra Bladet
– Nordjyske
– Mobil.nu

 

Volkswagen.dk
UK Android Version
Danish iOS version 2019
UK iOS Version 2019
UK advertisement
Design Process